Own your audience.
Own your career.

In both worlds, I saw the same painful pattern: Artists were burning their budgets to “rent” access to their own fans. They were fighting algorithms that buried their content, often reaching less than 3% of the people who already followed them. You've spent years building an audience, but you're still forced to play a guessing game with a feed just to reach them.

I went looking for a tool that focused on direct delivery—something that didn't care if a fan was in LA using SMS or in London using WhatsApp. I wanted a way to bypass the noise and go straight to the device. But everything I found was built for big retail corporations or priced for venture capitalists.