Building a mailing list at OnPitch is a major priority for us because we care about the quality of your connection. There is a dirty secret in the tech world where most platforms actually benefit from your list being full of junk.
If a platform charges you based on your subscriber count, they have zero incentive to help you prune dead contacts. In fact, they make more money off your undeliverable addresses and failed sends than they do on your real fans. At OnPitch, we are doing things differently by ensuring you never pay for an outdated list.
We Don’t Charge a Growth Tax
One thing we don’t shout from the rooftops enough is that we don’t charge you every time a fan signs up and we don’t charge you just to hold a bucket of fans.
To be honest, I would be pretty bummed out if I got a random notification on my phone saying I was just charged $3.28 because a few people signed up while I was asleep. You shouldn't be penalized for getting popular before you have even had a chance to hit send.
2FA is the Shield Against Bot Traffic
To keep your list high-signal, every signup on OnPitch goes through a 2FA (Two-Factor Authentication) process. This might sound like a technical hurdle, but it is actually your best friend.
By requiring a quick verification, we effectively block bot signups and spam traps. This keeps our Mailing IP reputation pristine. In plain English, this means when you finally send that "Album Out Now" email, it actually lands in the Inbox instead of the Spam folder.
Automatic List Hygiene
While other platforms let your list get bloated with bounced emails just so they can keep your monthly bill high, we take pride in cleaning that data for you.
We handle the boring stuff like scrubbing inactive data and ensuring your sender reputation stays high. We would much rather you have a list of 500 ride-or-die fans who actually see your messages than 5,000 ghosts that cost you money and kill your engagement rates.
The Bottom Line
With OnPitch, you get verified, clean fan data without the hidden fees. We handle the technical heavy lifting of list maintenance so you can stay focused on the only thing that actually matters: making awesome music for your fans.
